Who I work with
Content Designer, 2015–Present.
I lead content design in the Experience Team at TransferWise, a fintech startup used by millions.
I focus on helping customers know and understand where their money and what it’s doing. Using data and customer insights, I've redesigned huge parts of TransferWise to meet this goal — everything from flows to notifications.
If you look at the data, my most successful work has been redesigning emails at TransferWise. They’re up to eight times more effective than before.
But if you look at Twitter, it’s a screen that says ‘If you’d have strapped that money to a Cheetah, it would’ve taken 4,090 times longer’.
I also support a junior writer, run writing workshops, maintain the house style guide, and give language guidance to API partners like N26.
Editor, Summer 2017. Edited Anyone Can Design, a book described by IDEO’s Danny Stillion as ‘delightful’.
Content Strategy, Spring 2016–Present. Optimising client acquisition channels for this Brooklyn-based marketing agency.
TransferWise Project, Winter 2015. Creative direction for online and offline marketing campaigns.